In this episode, I sit down with Ted Heiman, a seasoned cybersecurity expert with over 25 years of experience, to discuss his journey from working with Fortune 500 companies to building his own consulting business, CISO Guru.

Ted shares his insights on the evolution of cybersecurity, from the early days of firewalls to the complex challenges of securing modern networks. He delves into the critical lessons he learned while transitioning from a corporate role to entrepreneurship, highlighting the importance of understanding customer needs, focusing on relationships, and targeting the underserved mid-market segment.

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Ted also emphasizes the significance of leveraging intellectual capital and maintaining a customer-centric approach to drive business success. As we explore his strategies for scaling CISO Guru, Ted provides valuable advice for entrepreneurs and cybersecurity professionals looking to refine their sales and marketing tactics.

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If you're interested in the intersection of cybersecurity and business growth, this conversation is packed with actionable insights.

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To connect with Ted Heiman, visit www.ciso.guru. For more information on our marketing services, visit nextgengrowth.com.