In this episode, we dive into the world of cybersecurity with Terry Cutler, an award-winning ethical hacker, cybersecurity expert, and CEO of Cyology Labs Inc. Terry shares insights from his extensive career in cybersecurity, where he helps businesses, governments, and individuals secure their digital assets. He also discusses his work on the online training platform Internet Safety University, which has educated over 40,000 students globally on internet safety and fraud prevention.

Terry reveals how he began his journey with a passion for computers at a young age and how he transitioned from computer networking to becoming a certified ethical hacker. He explains how his training with the FBI and CIA helped him gain the skills necessary to legally hack companies and find vulnerabilities before malicious actors do. Terry breaks down some key concepts in cybersecurity, such as penetration testing, where companies hire him to assess the security of their systems.

Throughout the conversation, Terry emphasizes the importance of automation in business, especially when scaling a cybersecurity company. He shares his strategy for using marketing funnels and automation tools to manage client inquiries and grow his brand. Terry also opens up about the challenges of balancing high-quality service with fair pricing and building a personal brand that resonates with billion-dollar companies.

Whether you’re interested in cybersecurity, entrepreneurship, or automation, this episode offers valuable lessons on how to navigate the rapidly evolving digital landscape. Learn how Terry’s approach to brand-building and his relentless focus on providing value have helped him achieve success, and why building trust is key to any successful business.

For more information on Terry Cutler, visit his blog at terrycutler.com or https://www.linkedin.com/in/terrycutler/. To get in touch with us, visit nextgengrowth.com.

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