Marni Hefner Shares Insights on Business Development and Community Engagement Strategies
Marni Hefner Shares Insights on Business Development and Community Engagement Strategies
.png)
Why managing AI risk presents new challenges
Aliquet morbi justo auctor cursus auctor aliquam. Neque elit blandit et quis tortor vel ut lectus morbi. Amet mus nunc rhoncus sit sagittis pellentesque eleifend lobortis commodo vestibulum hendrerit proin varius lorem ultrices quam velit sed consequat duis. Lectus condimentum maecenas adipiscing massa neque erat porttitor in adipiscing aliquam auctor aliquam eu phasellus egestas lectus hendrerit sit malesuada tincidunt quisque volutpat aliquet vitae lorem odio feugiat lectus sem purus.
- Lorem ipsum dolor sit amet consectetur lobortis pellentesque sit ullamcorpe.
- Mauris aliquet faucibus iaculis vitae ullamco consectetur praesent luctus.
- Posuere enim mi pharetra neque proin condimentum maecenas adipiscing.
- Posuere enim mi pharetra neque proin nibh dolor amet vitae feugiat.
The difficult of using AI to improve risk management
Viverra mi ut nulla eu mattis in purus. Habitant donec mauris id consectetur. Tempus consequat ornare dui tortor feugiat cursus. Pellentesque massa molestie phasellus enim lobortis pellentesque sit ullamcorper purus. Elementum ante nunc quam pulvinar. Volutpat nibh dolor amet vitae feugiat varius augue justo elit. Vitae amet curabitur in sagittis arcu montes tortor. In enim pulvinar pharetra sagittis fermentum. Ultricies non eu faucibus praesent tristique dolor tellus bibendum. Cursus bibendum nunc enim.
How to bring AI into managing risk
Mattis quisque amet pharetra nisl congue nulla orci. Nibh commodo maecenas adipiscing adipiscing. Blandit ut odio urna arcu quam eleifend donec neque. Augue nisl arcu malesuada interdum risus lectus sed. Pulvinar aliquam morbi arcu commodo. Accumsan elementum elit vitae pellentesque sit. Nibh elementum morbi feugiat amet aliquet. Ultrices duis lobortis mauris nibh pellentesque mattis est maecenas. Tellus pellentesque vivamus massa purus arcu sagittis. Viverra consectetur praesent luctus faucibus phasellus integer fermentum mattis donec.
Pros and cons of using AI to manage risks
Commodo velit viverra neque aliquet tincidunt feugiat. Amet proin cras pharetra mauris leo. In vitae mattis sit fermentum. Maecenas nullam egestas lorem tincidunt eleifend est felis tincidunt. Etiam dictum consectetur blandit tortor vitae. Eget integer tortor in mattis velit ante purus ante.
- Vestibulum faucibus semper vitae imperdiet at eget sed diam ullamcorper vulputate.
- Quam mi proin libero morbi viverra ultrices odio sem felis mattis etiam faucibus morbi.
- Tincidunt ac eu aliquet turpis amet morbi at hendrerit donec pharetra tellus vel nec.
- Sollicitudin egestas sit bibendum malesuada pulvinar sit aliquet turpis lacus ultricies.
“Lacus donec arcu amet diam vestibulum nunc nulla malesuada velit curabitur mauris tempus nunc curabitur dignig pharetra metus consequat.”
Benefits and opportunities for risk managers applying AI
Commodo velit viverra neque aliquet tincidunt feugiat. Amet proin cras pharetra mauris leo. In vitae mattis sit fermentum. Maecenas nullam egestas lorem tincidunt eleifend est felis tincidunt. Etiam dictum consectetur blandit tortor vitae. Eget integer tortor in mattis velit ante purus ante.
In this episode of the Next Gen AI Case Study Series, we are joined by Marni Hefner, a seasoned Business Development Advisor at ING McKee Insurance. With 30 years of experience in the insurance industry, Marni brings a wealth of knowledge and practical wisdom to our conversation.
Marni begins by sharing her background, including the inspiring journey that led her to her current position. She discusses the significant changes in the insurance industry over the years, highlighting notable events and technological advancements that have shaped its evolution. Marni's passion for the industry and her empathetic approach to business are evident as she emphasizes the importance of maintaining a warm, human touch in an industry often viewed with skepticism.
The conversation transitions to the role of technology in the insurance sector. Marni explains how ING McKee Insurance is cautiously integrating new digital tools to enhance both internal operations and client-facing services. She highlights the balance between adopting innovative technologies and preserving the personal relationships that are crucial to their business.
Marni shares insights on customer acquisition strategies, emphasizing the shift towards more authentic, relationship-based marketing. She discusses the challenges and successes of using social media platforms to engage with potential clients, contrasting this with traditional advertising methods. Marni underscores the importance of being relatable and transparent, which helps build trust and foster long-term relationships with clients.
Community building is a central theme in the discussion. Marni explains how ING McKee Insurance actively engages with the community, leveraging both personal interactions and digital platforms to stay connected with their clients. She offers practical advice for other businesses looking to build a robust community around their brand, emphasizing the value of genuine, consistent engagement.
Looking ahead, Marni outlines her goals for ING McKee Insurance and shares her vision for the future. She discusses the ongoing efforts to integrate new technologies while maintaining the company's core values and commitment to customer service. Marni's forward-thinking approach and dedication to continuous improvement are clear as she talks about the future direction of the company.
In closing, Marni offers actionable advice for others in similar positions: embrace change cautiously, ensure that new technologies support your core values, and always prioritize building strong, personal relationships with your clients.
To connect with Marni Hefner and learn more about ING McKee Insurance, visit www.ingmckee.com. For further inquiries, you can reach out to her directly on LinkedIn: www.linkedin.com/in/marni-hefner.
For more information about our podcast and to get in touch with us, visit www.nextgencalls.com.
Tune in for a thoughtful discussion on the evolution of the insurance industry, practical strategies for community engagement, and actionable advice for business development.
�ۍ
.png)
.png)
.png)
